Global Talent NetworkGLOBAL TALENT NETWORK
哈萨克斯坦 --:-- 新加坡 --:-- 德国 --:-- 日本 --:--
← 中文版 / ChineseVIEW IN CHINESE
English | 中文
FOUNDER PROFILE / 品牌人物

Bruce Dong

Founder & CEO of Global Talent Network (GTN) · Globalization Strategy Advisor | Connecting Talents, Industries and Global Opportunities

Bruce Dong

Bruce Dong (Dong Lixin) is the Founder & CEO of Global Talent Network (GTN), a platform focused on connecting global talents, industries, and future opportunities. He also serves as Secretary General & COO of WTC Singapore and Partner at Hejun Consulting. With 20 years of experience across German manufacturing enterprises, China's digital economy, and international business networks, Bruce Dong focuses on China companies going global, globalization strategy, AI-driven business transformation, and cross-border ecosystem development.

Globalization Strategy China Companies Going Global International Business Network AI-Driven Business

About Bruce DongABOUT

Globalization is not simply about entering overseas markets. It is about creating connections: between talents and opportunities, between industries and global resources, between companies and future growth.

Bruce Dong is the Founder & CEO of Global Talent Network (GTN). Founded in 2024, GTN is an international growth platform dedicated to connecting global talents, industries, and future opportunities. Through initiatives including Go Beyond Workshop, Go Beyond Program, and Go Beyond Lab, GTN explores new ways to connect talent development, industry transformation, and global collaboration.

Why GTN Was CreatedWHY GTN

Throughout his career, Bruce Dong has worked across different business environments: German manufacturing; China's digital economy; AI-driven industry transformation; international business networks.

These experiences shaped his belief: Global expansion requires more than market opportunities. Companies need strategic understanding, industry insight, international connections, and the ability to build sustainable capabilities overseas.

GTN was created to become a bridge connecting global talents, business opportunities, industrial resources, and future possibilities.

Global Talent Network (GTN)CONNECTING TALENTS. EMPOWERING FUTURES.

连接全球人才,共创未来价值。GTN focuses on four dimensions:

Talent Developing globally minded talents and connecting individuals with international opportunities.

Industry Bridging business needs, industrial resources, and future growth opportunities.

World Facilitating cross-border communication, collaboration, and international connections.

Future Exploring opportunities created by artificial intelligence, digital transformation, and globalization.

GTN Core ProgramsCORE PROGRAMS

Go Beyond Workshop
A platform designed for discussions, exploration, and practical learning around globalization, industries, and international opportunities.

Go Beyond Program
An initiative focused on corporate globalization, entrepreneur development, and international business exploration.

Go Beyond Lab
A collaborative platform connecting companies, talents, and industry resources to explore future growth opportunities.

Globalization PerspectiveGLOBAL PERSPECTIVE

Bruce Dong's understanding of globalization has been shaped by experiences across manufacturing, technology, and international business ecosystems.

German Manufacturing Experience · Roto Frank
From 2008 to 2021, Bruce Dong was involved in the development of Roto Frank's China operations and eventually served as Branch General Manager. This experience provided deep insights into German manufacturing excellence, industrial operations, long-term business development, and cross-cultural management.

Digital Business Experience · JD.com
At JD.com, one of China's leading technology-driven commerce companies, Bruce Dong gained experience in digital business models, platform operations, supply chain efficiency, and technology-enabled growth.

Industry Digitalization Experience · BEKE (KE Holdings)
At BEKE, Bruce Dong participated in industry digitalization initiatives, focusing on AI application, data-driven operations, and digital transformation of traditional industries.

Current FocusCURRENT FOCUS

China Companies Going Global
Helping companies evaluate and develop international growth strategies: overseas market opportunities, globalization pathways, business model adaptation, and international resource connection.

AI and Future Business
Exploring how artificial intelligence is transforming enterprise operations, business models, talent capabilities, and global collaboration.

Global Talent and Industry Connection
Through GTN, building connections between talents, industries, and global opportunities.

Professional RolesPROFESSIONAL ROLES

Global Talent Network (GTN) Founder & CEO

WTC Singapore Secretary General & COO

Hejun Consulting Partner

UIBE Apollo Investment Club - Global Expansion Committee Executive Secretary-General

University of International Business and Economics (UIBE) Entrepreneurship Mentor / External Practice Mentor

UIBE Apollo Investment Club - Global Expansion Committee Executive Secretary-General

Ganzhou International Chamber of Commerce Going-Global Advisor

Institutional Recognition & External VerificationEXTERNAL VERIFICATION

The following information is supported by public records from international organizations, universities, and industry platforms.

World Trade Center Association (WTCA)
Bruce Dong was appointed Secretary General & COO of WTC Singapore.
Source: wtca.cn →

Shanghai Yangpu District Government (English Portal)
Reported that Bruce Dong, as Executive Secretary-General of the UIBE Apollo Investment Club Global Expansion Committee, attended the CIFTIS 2025 Yangpu sub-forum, discussing China companies going global.
Source: english.shyp.gov.cn →

University of International Business and Economics (UIBE)
UIBE published reports related to Bruce Dong's participation in entrepreneurship, cross-border business discussions, AI-related sharing, and his appointment as an external practice mentor.
Source: szyjy.uibe.edu.cn →
Source: schpa.uibe.edu.cn →
Source: sie.uibe.edu.cn →
Source: sie.uibe.edu.cn →

Hejun Town Annual Global Expansion Summit (hosted by GTN)
Bruce Dong / Global Talent Network (GTN) initiated and hosted the Hejun Town Global Expansion Summit, a flagship annual gathering for China companies going global, held at Hejun Town:
· 1st Summit (2024): First Hejun Town Global Expansion Summit — Source: 10100.com →
· 2nd Summit (2025): 2nd Hejun Town China Companies Going Global Exchange — Source: hejun.com →

LinkedIn Profile
Bruce Dong — Globalization & AI Strategist | Secretary General & COO at WTC Singapore.
Source: linkedin.com →

Connecting the FutureCONNECTING THE FUTURE

The next stage of globalization requires new connections. Companies need global perspectives. Talents need international opportunities. Industries need new ecosystems. Through Global Talent Network (GTN), Bruce Dong works to connect talents, industries, and the future.

Connect with GTNCONNECT WITH GTN

For organizations exploring global expansion strategy, international market opportunities, cross-border partnerships, or AI-driven business transformation — connect with Global Talent Network (GTN).

Contact: /readiness-check/ →

More CoverageMORE COVERAGE

WTCA Appointment → 1st Summit → 2nd Summit →

← 中文版 / Chinese VIEW IN CHINESE Book a Call → BOOK A CALL